# Examples

## VMOST examples

The trickiest part of using the VMOST Canvas is often assigning ideas to the correct V-M-O-S-T layer. The examples below show how the layers could be applied to well-known organizations.

## Generic Examples

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### Google VMOST Mission Board

This image shows how a VMOST Mission Board could be implemented within Google across its portfolio of products.

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### Apple VMOST Mission Board

Illustration showing how the VMOST Canvas toolkit could be used to structure investment decisions across the Apple Estate.

## Examples which contain VMOST

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### The BAD Loans Company

Implementation of the RRPD blueprint within a Fintech environment. This example illustrates how an idea (a self-service customer portal) transitions from strategic alignment through to go-live.

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### BAD Football Club

Example of how a Football club (Badchester United) can implement the toolkit to define its value and culture and ensure strategic alignment at all levels.